- SmartAIR specs
- SmartAIR image
- SmartVISION specs
- SmartVISION images SmartVision Images SmartVision Images SmartVision Images SmartVision Images
- Control Expenditures - Manage timing of costly upgrades by making better use of existing resources
- Efficient Operations - Easy and open integration onto existing networks of any generation without disruptions
- Planning - Enhance determination of network’s future through real-time and historical insights about application usage
- Churn Reduction - Enhance satisfaction by improving subscribers’ quality of experience
- Revenue Opportunities - Provide more and better value-adding applications by unlocking capacity
Be intelligent about applications in use, their associated media, and how to provide at best quality and efficiency
Unlock effective capacity to be able to provide more and better value-adding applications
Mobile Network Core
Integrate innovations seamlessly onto existing networks of any generation
Gain real-time intelligence about usage over entire network
Radio Access Network
Re-shape live traffic based on rules where and when congestion occurs
Enhance experiences for best customer satisfaction
February 17, 2015Vasona rolls out feature set to address congestion in encrypted traffic
Vasona rolls out edge app feature set to address congestion in encrypted mobile traffic
February 17, 2015
Vasona Networks unveiled the latest feature set for its SmartAIR1000 edge application controller and SmartVISION analysis suite, both aimed at addressing all that HTTPS traffic coming from streaming media, social networking and other popular apps.
The company also is rolling out a SmartConnect feature to share real-time data collected by its platforms with third-party systems, and a SmartVision Daily Dashboard feature that provides regular network performance and user experience reporting.
SmartAIR now assesses characteristics of encrypted content from application types such as streaming, social media, email and file transfers and can intelligently manage their resource usage during periods of network congestion.
The solution provides mobile operators with a way to manage the rising share of encrypted applications and content. There's an increasing trend of encrypting, and "with HTTPS really becoming prevalent, we're seeing the proportion of traffic rapidly going from 8 to 12 percent a few years ago" to something that is rapidly approaching 50 percent in some places, said John Reister, vice president of marketing and product at Vasona Networks.
Read More →
February 17, 2015Vasona Networks launches encrypted traffic analytics and management
Vasona Networks launches encrypted traffic analytics and management
February 17, 2015
According to the Automatic Terminal Information Service, almost 25% of all traffic on mobile networks today is encrypted, and operators require additional tools to be able to properly manage that traffic. The ability to assess the characteristics of encrypted content from various application types is key. This traffic might consist of streaming media, social media, e-mail and file transfers that all could have differences as to the correct level of performance and prioritization with their networks. As the amount of encrypted traffic increases, it becomes more difficult to support these requirements without being able to distinguish between different types of traffic for bandwidth management purposes.
There’s been a lot of talk in the industry about encrypted traffic as more and more users become aware of options to ensure their data stays private. The reality is that it makes it much more complicated for mobile operators to provide differentiation of the transport provided by their networks and opens up opportunities for over-the-top players to take advantage of this situation. Tools that help the operators better understand the type of traffic moving along their network, while protecting privacy, helps them stay on top of the challenge of OTT traffic traversing their network and potentially create new service offers and partnerships as a result.
Read More →
February 17, 2015Vasona Tackles Rise Of Encrypted Traffic On Mobile Networks
February 17, 2015
Vasona Networks Tackles Congestion Management Issues Caused By Rise Of Encrypted Traffic On Mobile Networks
Newest platform capabilities include solving mobile operations challenges that stem from HTTPS traffic sent by streaming media, social networking and other popular apps
Vasona Networks, Inc.®, a provider of platforms for intelligent management of mobile network capacity and resources, today announces the latest feature set for its SmartAIR™1000 edge application controller and SmartVISION™ analysis suite. Mobile operators gain a much-needed solution for managing the rising share of encrypted applications and content, which already accounts for nearly 25 percent of traffic on networks. In addition, the company is rolling out the SmartCONNECT feature to share real-time data collected by its platforms with third-party systems, and a SmartVISION Daily Dashboard feature that provides regular network performance and user experience reporting.
“With HTTPS on the rise, operators need better visibility and management of live encrypted traffic to deliver the best experiences for all users when networks are congested,” says John Reister, vice president of marketing and product, Vasona Networks. “The latest enhancements to SmartAIR and SmartVISION are direct results of our close collaboration with customers who stress the need to better manage HTTPS traffic and gain more actionable analysis about network conditions that can be shared with relevant teams and systems.”
SmartAIR now assesses characteristics of encrypted content from application types such as streaming, social media, email and file transfer, and can intelligently manage their resource usage during periods of network congestion. As the share of encrypted traffic rises, this is vital for delivering the best experiences across all users. With this functionality, Vasona Networks achieves a key distinction, since encrypted traffic can be completely opaque for other approaches to bandwidth management.
Additional functionality being announced today includes:
- SmartCONNECT: Third-party analytics or policy systems can gain access to crucial user QoE (quality of experience) and cell performance data via API-based communication. This insight can guide a broad range of activities such as network management, marketing and customer support.
- SmartVISION Daily Dashboard: Regular distribution of reporting and analysis to key mobile network operator personnel about levels and trends in traffic across applications and cells
HTTPS-compatibility and Daily Dashboard are being made available for all deployments, while Vasona SmartCONNECT is an option customers can elect to activate. Vasona Networks will show its latest solutions at its booth in Hall 2 at Stand 2D50 during Mobile World Congress, March 2-5 in Barcelona.
February 1, 2015Interview with Nery Strasman, CTO and co-founder of Vasona Networks
Interview with Nery Strasman, CTO and co-founder of Vasona Networks
February 1, 2015
Read More →
January 27, 2015Smartphone users demand flawless service
Smartphone users demand flawless service
January 27, 2015
Mobile operators are investing significantly in the speed, performance and availability of mobile broadband networks. These are worthwhile and timely initiatives, according to a recent Vasona Networks, Inc.® survey of UK smartphone users. The user survey found that high expectations for flawless wireless data performance are widespread:
• 68% of respondents expect good mobile broadband performance all of the time, with no hiccups or periods of unavailability;
• 62% cite waiting for web pages to load as the most frustrating aspect of slow mobile data speeds;
• Consumers blame their mobile service providers more than any other party when apps don’t work as expected;
• Only 33% would recommend their service provider to a friend looking for great mobile broadband performance; and
• Nearly a quarter of consumers (24%) cite performance as the most important factor when choosing a mobile operator; it came second only to price as a consideration.
Read More →
January 22, 2015How encryption threatens mobile operators
How encryption threatens mobile operators, and what they can do about it
January 22, 2015
An operator may always heavily compress certain types of video at all times. Yet doing that for all users in all cells, whether congested or not, is a clumsy and often ineffective use of resources. Why not give users access to higher resolution video if the network can support it, rather than always limit the experience?
Vasona’s John Reister tells me that the company’s SmartAIR platform provides operators with a new sort of edge-based, or cell-based, optimization that can allocate radio resources on a cell-by-cell basis, so that applications can be optimized to local conditions. This adapts bandwidth resources to the actual needs of the customer, and the actual conditions in a cell at any one time. You can’t do that if you set up a rule on a server that optimizes all content of a certain type no matter what.
Reister continues to posit that a further driver for this need for edge-based adaptation is that within their current optimization platforms operators cannot see encrypted content. That means that the normal processes they take to optimize content are rendered unworkable. And that’s a problem because there’s an increasing amount of encrypted forms of content, indeed of data in its entirety, of all types – but especially from the big social network, applications and video providers.
Read More →
December 22, 2014UK smartphone users stepping up expectations
UK smartphone users stepping up expectations
December 22, 2014
Vasona Networks recently surveyed 1,000 U.K. smartphone users regarding their expectations for customer experience of their data services. The expectations are high. Sixty-eight percent expect good performance all of the time without any problem areas. Almost one quarter of users would choose a mobile provider based on performance over price. But when there is a problem the blame falls on the operator, not potentially the content provider. The good news is that when the service is good, 33% will recommend their provider to a friend. What is their biggest headache? Slow Web page loading was cited by 62% of those surveyed as their highest frustration.
This isn’t limited to the UK. Vasona Networks conducted a similar study in the United States earlier in the year and found consistent results. This should put the operators on alert to the key requirements for customer experience expectations.
Read More →
December 22, 2014Operators take traffic management towards edge
As cell congestion worsens operators take traffic management towards the edge
December 22, 2014
Edge application controllers consider all contending traffic and real-time network resources, ultimately supporting more sessions, higher bitrates and better performance.
Field results validate the approach. Cellcom in the United States recently implemented Vasona Networks’ SmartAIR1000 edge application controller, achieving improvements of more than 30% in bitrate performance for video and web browsing, and a 35% reduction in mobile service latency. Deployments in Europe, Latin America and elsewhere are further demonstrating such benefits.
Mobile data usage growth will soar for many more years, but operators can plan now so that each phase of growth does not have to be accompanied by poor experiences. Edge application controllers are positioned to be crucial with holistic view of the cell and a unique ability to get the best possible user application experiences from available network resources.
Read More →
December 18, 2014UK users demand flawless service
December 18, 2014
UK smartphone users demand flawless mobile data service
As broadband use surges, Vasona Networks consumer survey highlights stringent performance expectations
Mobile operators are investing significantly in the speed, performance and availability of mobile broadband networks. These are worthwhile and timely initiatives, according to a recent Vasona Networks, Inc.® survey of United Kingdom smartphone users, which found widespread expectations for flawless wireless data performance. The survey found:
- 68% of respondents expect good mobile broadband performance all of the time, with no hiccups or periods of unavailability;
- 62% cite waiting for web pages to load as the most frustrating aspect of slow mobile data speeds;
- Consumers blame their mobile service providers more than any other party when apps don’t work as expected;
- 33% would recommend their service provider to a friend looking for great mobile broadband performance;
- Nearly one quarter of consumers (24%) cite performance as most important when choosing a mobile operator, second only to price as a consideration.
“With consumers increasing their reliance on mobile broadband to stay connected and access apps on the go, the desire for stellar service has increased right alongside demand,” says John Reister, vice president of marketing and product management for Vasona Networks. “The need to keep pace with consumer expectations continues to motivate operators to fine-tune their networks for better experiences that encourage increasing subscriber usage.”
The Vasona Networks survey of UK smartphone users mirrors the results of a survey the company conducted of consumers in the United States earlier this year. This includes placing primary blame on the mobile operator when apps don’t perform as expected. In total, 47% primarily suspect their mobile operator in these situations, and only 27% suspect the app maker is at fault. The remaining respondents identify their operating system or smartphone maker as the likely cause of issues.
Many consumers seem to feel that their mobile operator might not provide the best mobile broadband experience. When asked if they would recommend their mobile operator to a friend seeking great mobile broadband performance, 67% of consumers would either take a neutral position or advise against considering their operator. A third of respondents (33%) would recommend their provider to a friend, however.
Web browsing appears to be the most performance-sensitive application for consumers, with the majority (62%) of respondents citing “Web pages loading slowly or not at all” as a primary frustration when mobile broadband is slow. Other popular responses included waiting for an app to start or function (14%), video freezing or not playing smoothly (12%) and interrupted audio or video chat (8%).
Vasona Networks, which provides traffic management and visibility platforms for mobile networks, conducted the survey online November 24 - 27. The questions were fielded by 1,045 UK online consumers who indicated that they use a smartphone with a mobile data plan. Vasona Networks will exhibit its solutions at RAN World, which takes place January 20-21 in Dusseldorf, and Mobile World Congress, being held March 2-5 in Barcelona.
December 2014Can you say flawless?
Can you say flawless?
As mobile operators expand 4G service, consumers are setting the bar high for broadband performance. Significant efforts and investments are being made, but heavy network congestion still persists, making subscriber satisfaction a constantly moving target. This year’s survey indicates the race to deliver the best mobile broadband experience is far from over as demand for better service keeps growing.
The bottom line is clear: If your network isn’t performing flawlessly, you have a big potential for churn and lost ARPU.
Read More →
- All News
- Our Voice
Press & Analyst Inquiries:Brian Baumley
Mar 2-5, 2015
Hall 2, 2D50
Fira Gran Via Convention Center
Sign up to our mailing list to be notified of future Vasona Networks Events.
- Field Engineer(EMEA)
- Senior Field Engineer(Latin America)
- SmartVISION Product Line Manager(Israel)
- Software Designer(Israel)
Deliver and install Vasona hardware and software onto operator site and integration into telco networks. This shall require involvement with all project related tasks, from the discovery and design all the way through to completion and live operation.
- Installation and commissioning of hardware
- Software installation / configuration (Linux CentOS, Application Software etc.)
- Network integration (IP, IuPS, S1, NEMs, VPN, etc.)
- Logistics management
- Documentation creation
- Test plan creation and execution
- Debugging, trouble shooting, etc.
- Project management
- Regular international travel with up to 2 weeks on site at a time in the EMEA region
- Customer liaison and relationship development
- Substantial infrastructure deployment experience (including FSI) with mobile network operators in EMEA
- Detailed knowledge of RAN and Core within 3G networks
- Understanding of EPC and LTE desirable
- Understanding of RAN probes, content optimisation, policy and policy enforcement platforms, PCRF, etc. desirable
- Install, configure, troubleshoot and support network-side software deployments
- Position and promote products for competitiveness and market leadership
- Strong communicator, including writing, with technical audiences
- Entrepreneurial ambition to do what it takes to ensure success in a highly dynamic and agile environment
- Constant advocate for customer interests
- Travel-intensive, international work, including with California headquarters and Tel Aviv engineering
- Comfort with multiple cultures, languages
The FE shall operate in a self-reliant manner while interfacing directly with the engineering team and local sales and solution leads. This involves driving projects from inception, through live trials and proofs of concept through to commercial deployment, with coordination of local and remote resources to ensure success and customer confidence.
Responsible for delivery, installation and commissioning of Vasona platforms in Tier1 mobile operator network sites. This includes software installation and configuration on Linux CentOS environment, network integration (IP, mobile IuPS/S1, VPN, etc.), document creation, test plan creation and execution, debugging, trouble shooting, project management, and customer liaison to coordinate local and remote resources and earn customer confidence. Deliver on-site and remote training classes to operations teams. Requires regular travel within Latin American region to customer network sites and occasional travel to Silicon Valley, USA headquarters.
- Infrastructure deployment experience with mobile operators in LATAM
- Knowledge of RAN and Core in 3G networks. Understanding of EPC and LTE desirable
- Hands-on experience with fiber-optics cabling, termination and testing
- High proficiency with Wireshark and TCP Dump
- Practical knowledge of L2 switch configuration and basic routing functions
- Excellent Linux administration and scripting
- Good communicator with technical audiences
- Entrepreneurial ambition to do what it takes to ensure success in highly dynamic environment
- Fluent in written and spoken English and Spanish is mandatory. Portuguese is desirable.
Drive Vasona Networks analysis suite's product strategy, define new features, and get them delivered on time. Obtain and factor in product feedback from sales team and field engineers. Incorporate consideration of GUI trends, technology developments and best practices. Work with Marketing team colleagues to align with market and with Vasona business directions. SmartVISION has external interfaces to third-party systems, and the Product Line Manager will work with partners on robust API agreements.
- Drive the SmartVISION product line strategy and feature set
- Feature prioritization and trade-off decision-making
- Work effectively with all areas of the organization, including engineering, field engineering, sales and marketing
- Work with outsourced resources to define the UI of the product line
- Meet with interoperability partners as necessary
- Participate in RFI/RFP activities with Tier1 global mobile operators
- BS or equivalent, MBA preferred
- Desire to take ownership of the full product lifecycle
- Domain expertise in reporting and network management systems
- Basic knowledge in 3G/4G mobile networks
- Minimum 5-7 years in product management or technical expertise in network management and reporting systems, experience as UI Product Management is preferred
- Excellent written and verbal communication skills in English
- Demonstrable track record of success
The focus of SmartVISION is getting business intelligence from raw data, presenting a powerful UI for data visualization, and also being a scalable management and reporting system. The Product Line Manager must be capable of working with GUI designers and have a keen eye for manipulating and graphically presenting data.
Desired Skills and Experience:
- Participate in classification engine architecture definition
- Full classification engine development cycle
- Participate in research and innovation of classification algorithms
- Development of analysis and automation tools
- Develop in C/Java on multi core architecture
- At least 2 years of experience in C (preferred) or Java
- Networking: TCP/IP, HTTP Linux development environment
- Strong networking knowledge
- Network classification experience