- SmartAIR specs
- SmartAIR image
- SmartVISION specs
- SmartVISION images SmartVision Images SmartVision Images SmartVision Images SmartVision Images
- Control Expenditures - Manage timing of costly upgrades by making better use of existing resources
- Efficient Operations - Easy and open integration onto existing networks of any generation without disruptions
- Planning - Enhance determination of network’s future through real-time and historical insights about application usage
- Churn Reduction - Enhance satisfaction by improving subscribers’ quality of experience
- Revenue Opportunities - Provide more and better value-adding applications by unlocking capacity
Be intelligent about applications in use, their associated media, and how to provide at best quality and efficiency
Unlock effective capacity to be able to provide more and better value-adding applications
Mobile Network Core
Integrate innovations seamlessly onto existing networks of any generation
Gain real-time intelligence about usage over entire network
Radio Access Network
Re-shape live traffic based on rules where and when congestion occurs
Enhance experiences for best customer satisfaction
September 2014Telecom Analytics: Actionable Intelligence
Telecom Analytics: Actionable Intelligence
Vasona Networks focuses on using data and analytics to diagnose and solve congestion at the cell sector level. VP product and marketing John Reister said that demand fluctuates very rapidly in modern wireless networks.
“I don’t think that’s fully perceived across the industry,” Reister said, adding that operators are often seeing 15-minute intervals of reporting for hundreds or thousands of cell sectors. A single cell site often has three or six sectors, and some have as many as 12, and hand off to one another frequently as users move between sectors at a macro site.
Longer intervals of network polling don't reflect significant spikes and valleys that occur in single sectors, in extremely brief time intervals, and can still cause bad user experiences. “We’ve seen in the field that capacity can vary by over 50% from one second to the next,” Reister said.
“When you get the valleys, the cell is underutilized; with the spikes, the cell is congested and causing bad experiences.” Vasona takes the approach of smoothing out the extremes by recognizing latency-sensitive traffic such as video and prioritizing it over email syncing and background app updates.
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Septenber 16, 2014RAN congestion drives network tools
RAN congestion drives network tools closer to the edge
Septenber 16, 2014
VVasona Networks’ solution sits between the RAN and the core and monitors the traffic coming from the internet before it hits the access network. It can analyze it by packet type and by application, and its particular emphasis is on dealing efficiently with the spikes in traffic which occur on the RAN constantly. Most of these last just a few seconds, and Vasona argues that few traffic shaping approaches take that into account. By anticipating the spikes before they happen, Vasona’s tools aim to keep certain packets – such as updates – back in order to lower the spike and keep performance consistent for real time applications like video streaming.
By contrast, another popular approach, video compression, might be overkill, reducing the quality of a transmission for the length of the video clip, rather than just the few seconds necessary, and so affecting QoE. And, Vasona argues, core-based tools like deep packet inspection (DPI), while powerful for functions like security, take too long to respond to the very brief peaks in traffic, taking minutes not seconds to act, and increasing latency.
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August 28, 2014Surge in smartphone users demanding flawless mobile br...
August 28, 2014
Surge in smartphone users demanding flawless mobile broadband service
Vasona Networks survey reveals 72 percent expect good performance all of the time
Consumers have increasingly stringent expectations when it comes to mobile broadband. They are quick to blame their service providers when apps don’t work properly and the vast majority expect flawless performance with no hiccups. These insights come from Vasona Networks, Inc.’s® annual survey of smartphone owners, which reveals notable increases in mobile performance expectations over 2013:
• The importance of mobile Internet performance when choosing a service provider rose from 29% in 2013 to 32% this year;
• Expectations of “good mobile data performance all of the time” rose from 64% to 72%; and
• Respondents who hold their mobile operator most responsible when apps don’t function properly rose from 40% to 55%.
Despite the high expectations, consumers expressed confidence in their selections of mobile network operators. 42% indicated that they would recommend their service provider to a friend seeking great broadband performance versus 9% who would specifically suggest not using their existing provider. The remaining 49% were ambivalent.
“As mobile operators expand 4G service, consumers are setting a high bar for broadband performance,” said John Reister, vice president of marketing and product management for Vasona Networks. “Significant efforts and investments are being made, but heavy network congestion still persists, making subscriber satisfaction a constantly moving target. This year’s survey from Vasona Networks indicates that the race to deliver the best mobile broadband experience is far from over as demand for better service keeps growing.”
Vasona Networks, which provides traffic management and visibility platforms for mobile networks, conducted the survey online August 7 -11. The questions were fielded by 1,111 U.S. online consumers who indicated that they use a smartphone with a mobile data plan. The company will participate in sessions on the 4G technology roadmap and on video and multimedia experiences at the 4G World conference during Super Mobility Week in Las Vegas, September 9 - 11.
Following are the detailed survey results for 2013 versus 2014:
July 18, 2014Vasona Networks Selected by AlwaysOn
Vasona Networks Selected by AlwaysOn as one of Global 100 Companies to Watch
July 18, 2014
Inclusion in the AlwaysOn Global 100 Companies to Watch signifies leadership among peers and game-changing technologies likely to disrupt existing markets and entrenched players. Vasona Networks was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, media buzz, market potential, commercialization, and stakeholder value.
Vasona Networks and the AlwaysOn Global 100 Companies to Watch will be honored at AlwaysOn's tenth annual Innovation Summit at the Computer History Museum on July 29 and 30, 2014.
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July 3, 2014Disruptive RAN trends lure startups
Disruptive RAN trends lure startups
July 3, 2014
Ed Gubbins at Current Analysis posted an interesting piece about how network technologies are constantly evolving, pointing out how eager entrepreneurs and other outsiders are to capitalize on rapid change. The RAN is named as one such business as multiple current trends are attracting new players to the game.
RAN optimization is named as a particularly fertile area for startups and Vasona Networks is cited among other key players in the space.
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June 27, 2014Preserving investments in LTE
When preserving investments in LTE, it’s all about what you can see
June 27, 2014
It is better for there to be comprehensive perspective on all traffic in the cell at any given time. How many active sessions are there? Are they video, audio, file downloads, web browsing or something else? How much bandwidth are they asking for and what do they need to perform?
Answers to these questions combined with capabilities to dynamically reallocate bandwidth within the cell’s live capacity achieves intelligent management and provides best overall experiences.
From our discussions with operators, delivering the best customer experiences is a high motivation. But there are even more benefits to derive from this approach.
New analytical perspectives is one such benefit. Many operators are accustomed to analyzing cell downtime in intervals spanning as much as 15 minutes. Their views are typically limited to control plane information on an aggregate of hundreds or thousands of cells. With applications highly sensitive to latency and other consequences of varying operating conditions, this information has limited utility. It is better for operators to analyze networks in real-time and on a per cell basis to yield insights on local conditions over spans of a few seconds or even fractions of seconds.
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June 26, 2014US network improves performance in congested cells
US network improves performance in congested cells
June 26, 2014
USA-based regional mobile network operator, Cellcom has awarded a contract to Vasona Networks to improve its mobile broadband performance.
The Wisconsin-based operator has deployed both the Vasona SmartAIR1000 edge application controller and SmartVISION analysis suite to gain real-time visibility of network congestion and improve the overall mobile broadband experience when cells are overloaded.
During periods of congestion, Cellcom is reported to see more than 30 percent improved bitrate performance for video and web browsing, and a 35 percent reduction in mobile service latency.
Cellcom said that it was particularly important that the video experience be improved for subscribers. By working with Vasona Networks, Cellcom helps subscribers reduce or avoid the "spinning wheel" waiting experience when accessing media.
"We examined several options for RAN optimization and were impressed by how well the Vasona Networks edge application controller and analysis suite could meet our requirements for real-time cell congestion management, faster web browsing, improved video streaming and a reduction in latency," says Robert Riordan, executive vice president and director of corporate development for Cellcom. "After initial deployments in a handful and then hundreds of cells, the outcome was so successful that we rolled out the Vasona Networks solution across our network."
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June 23, 2014QoE battleground for mobile operators
Quality of experience: the new battleground for mobile operators
June 23, 2014
Cellcom, an innovative wireless company, has deployed both the Vasona SmartAIR1000 edge application controller and SmartVISION analysis suite to tackle network congestion when the cells are overloaded. The Vasona SmartAIR reportedly integrates between the mobile network core and the RAN (radio access network), where it assesses when and how congestion occurs in each cell.
Thus while Vasona's SmartVISION helps diagnose cell-level issues, the SmartAIR1000 monitors fluctuating cell capacity and session loads, and assigns bandwidth to each application before congestion impacts subscriber experiences. Together, the products help optimize traffic and ensure that customers have a good streaming audio and video, Web browsing experience.
In contrast to single-purpose solutions that only address one type of data or media, SmartAIR1000 sees to it that the available bandwidth is shared appropriately by each application and media-type.
“Mobile networks can be unruly because traffic has no regard for other traffic — selfishly contending for as much resource and capacity as it can get,” says Biren Sood, CEO of Vasona Networks.
Startup traffic-management vendor Vasona Networks appears to have got off to a good start and its holistic approach in addressing mobile network data traffic could radically alter the mobile landscape for both users and operators.
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June 23, 2014Vasona Networks wins Cellcom as a customer
Vasona Networks wins Cellcom as a customer
June 23, 2014
US regional operator Cellcom has deployed radio network optimization startup Vasona Networks' gear for improved mobile video performance and more.
The service provider, which operates in Michigan and Wisconsin, is using the Vasona Networks SmartAIR 1000 edge application controller and SmartVISION analytics console on its network. Cellcom Inc. claims that during periods of congestion, it gets "more than 30% improved bit rate performance for video and web browsing, and a 35% reduction in mobile service latency.
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June 20, 2014Vasona traffic shaping technology deployed by Cellcom
Vasona traffic shaping technology deployed by Cellcom
June 20, 2014
Since deploying Vasona technology, Cellcom has realized more than 30 percent improved bitrate performance for video and web browsing plus a 35 percent reduction in mobile-service latency during periods of congestion.
Vasona Networks has pioneered cell-level traffic shaping with its SmartAir product, which sits between the mobile network core and the radio access network (RAN), assessing congestion issues at each cell and taking action to manage service quality as needed. It also examines application sessions in real time to calculate the amount of bandwidth needed by each.
The SmartVision product provides both real-time monitoring of live operating conditions and analytical reporting about cell-performance trends. It also helps facilitate centralized management of the SmartAir1000.
Cellcom assessed several other options for RAN optimization. "When we did our research, the only things vendors could really offer us were deep-packet inspection on the backend [core], or technologies that focus on just one type of application like video. We weren't looking for something to improve backhaul and Internet connectivity because that was fine already. What we wanted was for customers to be able to surf, watch video, and listen to music and have a good experience," said executive vice president and director of corporate development Robert Riordan.
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Press & Analyst Inquiries:Brian Baumley
Oct 1, 2014
Computer History Museum
Mountain View, California
Mar 2-5, 2015
Fira Gran Convention Center
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- Escalation Engineer(Israel)
- Web Developer(Israel)
- Field Data Analytics Manager(U.S.)
- Quality Assurance Engineer(Israel)
Directly define, organize and collect the critical success factors parameters and the supporting field data that will ensure the fulfillment of
trials and acceptance of production deployments. Analyze trial results and
present to field teams and to customers.
- 5+ years of experience in testing IP networking solutions
- High level and scripting languages
- Experience in Linux administration
- Motivated, dedicated and creative Problem solver An Agile-friendly team player
- Experience with layer 3-7 solutions
- Mobile networking solutions
- Experience with customers
Support upcoming deployments of Vasona's products with major wireless telco operators worldwide. Work closely with sales, engineering, and product management to define and execute the fastest path to a successful trial and later on deployment. Organize and document MOPs, Statements of Work and Architecture Requirements. Conduct periodic post-sales meetings with customers to communicate progress and risks and identify customer priorities. Provide immediate and constructive feedback to engineering and product management. Review product system test results to ensure that releases meet customer needs. Act as a resource for field engineers.
Position located in Israel.
Design and implement modern Web GUI for Vasona’s SmartAIR™ and SmartVISION™ products. Work with product team to design functional requirements, UX requirements and GUI design. Implement the GUI using modern Web GUI frameworks. Work with other developers to integrate the GUI into the product. Collaborate with automation team to support GUI automation. Assist in field deployments and online debugging of live systems. Support and maintain existing products.
- Experience with REST, JSON and AJAX programming
- Experience with REST, JSON and AJAX programming
- Experience with jQuery and AngularJS - an advantage
- Fast learner, self-driven, willing to take ownership of product GUI development
Position located in Israel.
Directly define, organize and collect the critical success factors parameters and the supporting field data that will ensure the fulfillment of trials and acceptance of production deployments. Analyze trial results and present to field teams and to customers.
- 5+ years’ experience as solution architect or deployment lead with large scale wireless or IP deployments
- Adept at defining / writing DB queries and PERL scripts
- Ability to manipulate large CSV files via scripting and SQL DB
- Familiarity with basic statistics concepts (confidence interval, distributions, etc.)
- Must be an Independent self-starter
- Bachelor's degree in engineering or science (Computer Science, EE, or Telecoms preferred).
- Prior experience with mobile telecommunications operators
- Technical background with in-depth understanding of 3G/4G radio access networks
- Excellent people and management skills to interact with engineering, colleagues and cross-functional teams, and third parties
- Willingness to travel 30% of the time, including travel to Americas, Europe, and Asia
- Good communication skills, including running meetings and documenting features
Support upcoming deployments of Vasona's products with major wireless telco operators worldwide. Work closely with sales, engineering, and product management to define and execute the fastest path to a successful trial and later on deployment. Organize and document MOPs, Statements of Work, Architecture Requirements. Conduct periodic post-sales meetings with customers to communicate progress and risks and identify customer priorities. Provide immediate and constructive feedback to engineering and product management. Review product system test results to ensure that releases meet customer needs. Act as a resource for field engineers.
Position located anywhere in the United States
Participate in the development of an automated verification environment to deliver a carrier-class solution that will shape up the future of mobile networks. Work collaboratively with a vibrant, agile team.
- 2+ years of experience in developing automation solutions
- Proven experience with Java, object‐oriented high‐level languages
- An Agile‐friendly team player
- Knowledge of Linux/Unix required
- Expertise in scripting languages such as Python and TCL/TK is a plus
- Experience with networking is a plus
- Dedicated, highly motivated, initiative and creative